Critics of the exorbitant price of the Angel champagne brand said only those who have embezzled money can afford it.
As advertised, Angel comes in two different bottles, with the 750ml bottle selling for £1,200 pounds or N312,000.
We
found that the Nigerian prices are about three times what the drink
goes for, in all its various brand by its foreign producers. The black
bottle of 750ml is sold for £380, while the 1.5litre bottle is sold for
£640. The platinum bottle of 750ml goes for £562, while the platinum 1.5
litre variety goes for £777.
ANGEL champagne is produced by
Stefano Zagni, a British entrepreneur, who argues on his website that
the drink is meant for select people around the world. As revealed on
the site, Angel is designed for the celebrities of Hollywood in the USA.
The producers even parades more outrageously priced Jeroboam platinum
bottle of 3 litres at £5,725, about N1.9million. The site also sells a
champagne vintage brut magnum at £188,000, which is N49million in
Nigeria’s battered currency. And this is just for a 1.5 litre bottle.
“The
quality of Angel Champagne is testament to the passion of its creators.
Throughout every stage of its refinement, care and expert judgment have
been applied – in order that those fortunate enough to enjoy it know
they are enjoying the very best.”, the website gleefully announced.
“Angel
has limited annual production so its exclusivity is assured, that is
why it is only available for purchase here, on the official Angel
Champagne web site and very select venues around the world,” the website
said.
But Nigerians who spoke with on the issue today expressed
shock and disbelief at the price tag with some describing it as a
nonsense.
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